Operation hiccaCare

Prior to launching hiccapop, one of our founders fulfilled a lifelong dream by adopting three children from his local community. This deep love for the underprivileged has propelled hiccapop into a partnership with The Goodness Project which partners with a growing number of non-profit organizations that serve the disadvantaged in our communities, domestically and around the world.

Hearing stories like the one below breaks our hearts, but it is an immediate reminder to be grateful, always. This is why we started Operation hiccaCare.

"This week we had a young lady that was a referral from one of our partnered organizations, City of Refuge. This young lady was 21 years old with two daughters (6 months and 3 years old) who was living with her boyfriend against her will. This young lady is also a victim of sex trafficking at the hands of her boyfriend; if she refused, he would have her jumped by other women. She managed to escape with her children last Friday night with only the clothing that they were dressed in. Her case worker was able to bring her to the ranch and we were able to provide her with formula, clothing, and all the donations that we receive from hiccapop. She cried when we gave her the inflatable toddler bed; she later disclosed that her oldest daughter never had her own bed. I do hope that this gives you an idea of how much your donations help the clients that we service. Have a wonderful day and thank you for everything that you do for our organization!"

To date, we have donated over $500,000 in product to organizations that serve battered women and children, foster families, and families in crisis caused by natural disasters and war. 

This started out as small operation, drop shipping products to local non-profits in our greater community in Northern California. As we began hearing stories from the recipients, we knew we had to expand. We also knew needed a partner that could scale our operation in a way that would bless more people with less friction in the process.

After moving to Nashville with his family, one of our founders expressed this dream of taking Operation hiccapop national with a friend. After being introduced to the founder of The Goodness Project, our dream has quickly become reality. And who would have thought this project could become an international affair. 

Our partnership with The Goodness Project allows us to donate hiccapop products around the USA, Canada, and Israel through partnerships with over 600 non-profit groups who serve weary, hurting, and displaced families in crisis.

Given to Date:


Roughly 5% of our sales end up in the hands of The Goodness Project via product donations.

Our goal is to reach $2,000,000 in donations by the end of 2022.

This project is only possible because of our incredible customers that support hiccapop.

Wanna get involved?  You can donate directly to The Goodness Project, here.